Pitch - Industry

From our research, we think that Rita Ora & Jessie J are the artists most like ours. Jessie j is signed to 4 labels ; Gut records, Island records , Lava records and universal republic records. Rita ora is signed to Roc Nation which is a record label founded by Jay Z. Roc Nation is operated by Sony Music entertainment, however this record company is quite mainstream likewise Rita Ora and jessie j so we don't think that record label would be suitable for our artist as we are just starting out so we are think more like a independent label would be better.

 Investigating further into independent record labels, we have chosen XL recordings!XL Recordings is a UK based independent record label owned by Richard Russell. It is not to big which is perfect for our artist as she is  new. A few known artists who are signed to them are Adele , Tyler the creator, M.I.A and dizzie rascal and they are all a mix of urban music as well as pop soul and RnB.

The song ' love you so ' would only be available for internet download due to the fact that our artist isn't well known at the moment so we believe that if we start of with downloads online then more people of our targeted audience will find out about her through social media such as Facebook and twitter so until she's more mainstream, she will only have her download on the internet.