Saturday, 28 September 2013

What is the function of a music video?

What is the function of music videos?

 
 
Definition of a music video: A digitally recorded performance of a recorded popular song, usually accompanied by dancing and visual images interpreting the lyrics.
 
Music videos where first produced in the 50's/60's. The function of a music video is to:
  •  Promote the artist and the single.
  •  Entertain the viewers.
  • Advertise and promote.
  •  Make the artist money.
  • Make the viewers want to buy merchandise, concert tickets etc.

There are many ways that we can access music videos such as; YouTube, TV channels ( 4music, Kiss, Magic etc) , MTV etc.
 
 
 




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